Meta's AI Ad Superpower ✦ AI Agents are Socializing ✦ Deep Research Homework
If you think running ads on Meta (or Google for that matter) is hard, you might want to check back in. When AI handles what gets shown, who sees it, how performance is measured, and how leads are followed up, small teams (solopreneurs!) suddenly get leverage that used to require specialists, tools, and time they didn’t have.